Tickmill, well-regarded for its excellent trading conditions across a wide range of instruments, is taking an exciting step to connect with its sports enthusiast audience. The multi-asset broker has enlisted the iconic South African cricket figure, Jonty Rhodes, as its official brand ambassador. This collaboration underscores the potential of cricket as a fantastic avenue to enhance brand visibility among the multitude of sports fans.

"With precision and strategy as his forte, Jonty will now empower Tickmill traders. Get ready for an empowering trading experience," said Tickmill in a LinkedIn post.

Jonty Rhodes celebrated as a legendary former South African cricketer, dedicated 11 years of his career to the South African national cricket team from 1992 to 2003.

His exceptional agility and fielding prowess played a pivotal role in securing the 1998 ICC KnockOut Trophy, a significant achievement for South African cricket. Even after retirement, Rhodes continued to contribute to the sport as an on-field coach for various teams in domestic leagues in India and South Africa.

In recent years, he has extended his influence through social media, amassing an impressive following of more than 430.7k on Twitter and 256k on Instagram. With this broad fan base, Rhodes is well-positioned to help the London-based broker propagate its values of precision and commitment through social media, effectively reaching countless cricket enthusiasts across Africa and around the world.

Nonetheless, Tickmill has not disclosed specific details of this partnership, including the terms of the contract with the esteemed cricketer.

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