Instaforex, one of the popular forex brokers from Russia, announced that it had signed a sponsorship cooperation contract with one of the top English football clubs: Liverpool FC. InstaForex claims that the broker is an official online forex broker sponsoring Liverpool FC in Asia and Commonwealth Countries.

Liverpool FC Has Many Fans In Asia

Like a symbiosis of mutualism, Instaforex cooperates with Liverpool because the club has many fans in most Instaforex client countries, such as Thailand, Indonesia, and Australia. Meanwhile, according to Liverpool FC, the alliance with InstaForex is seen as a very interesting form of cooperation because Instaforex is known as one of the forex brokers with the most Asian clients. Thus, one form of promotion will be free tickets for Instaforex clients who are also fans of Liverpool FC to watch the Liverpool FC match at their home ground Anfield.

InstaForex Sponsors Sports Clubs

Recently, being a sponsor partner for football clubs is a marketing strategy currently carried out by online forex brokers. Apart from InstaForex, there is IronFX, a sponsor for Barcelona FC, Alpari with West Ham Utd, and FxPro, which has collaborated with Fulham FC and Aston Villa for several seasons.

Apart from sponsoring football clubs, Instaforex also attracts clients from other sports by collaborating with famous tennis players Victoria Azarenka and Janko Tipsarveic, collaborating with the F1 team from Marussia, and even sponsoring one of the professional martial arts athletes Oleg Taktarov.

For Instaforex, in particular, cooperating with a football club like Liverpool is one of the answers to their stalemate to improve their reputation because of the Russian regulatory authority. Because even though it is popular, Instaforex is fairly minimal in development. For a long time, this broker has only used the Metatrader 4 platform. Just recently, Instaforex added Leverate Web Trader as an alternative trading platform.

Establishing cooperation with various clubs or communities with many fans is hoped to increase Instaforex 's popularity and attract more Instaforex clients in Asia.