eToro Introduces AI and Marketplace to Enhance Social Investing

eToro Introduces AI and Marketplace to Enhance Social Investing

Jasmine Harrison 29 Aug 2025 17 views

eToro has released new artificial intelligence (AI) based features, such as virtual assistants and smart tools, to give traders access to sophisticated strategies typically used by large hedge funds.

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eToro bridges the gap between retail traders and world-class hedge funds by launching a new range of artificial intelligence (AI) tools on its social investment platform. The initiative aims to provide ordinary investors with access to sophisticated tools and strategies that were previously only available to institutional players.

This new AI package was first launched for Popular Investors eToro, allowing them to create their own trading algorithms, custom applications, and even risk management tools. According to eToro forex broker, this technology will make features like automatic execution, real-time data integration, portfolio optimization, and backtesting more easily accessible in one ecosystem.

In the latest forex broker news, Yoni Assia, CEO and Founder of eToro forex broker, commented on the launch, saying, "We are building an ecosystem that allows investors to access the latest market data, assisted by AI agents that provide the most relevant and targeted insights according to their portfolio needs. This technology will democratize access to data and innovation."

The company also introduced seven Alpha Portfolios that leverage AI to analyze internal trading data and provide quantitative strategies at no additional cost or lock-up period. In addition, users can now interact with a new AI assistant named Tori using natural language. Tori is designed as a digital friend, offering guidance, platform navigation, and personalized investment insights.

In other news, eToro recently obtained a new Capital Markets Services (CMS) license from the Monetary Authority of Singapore (MAS), thereby qualifying to serve investors in the region. This social trading broker continues to expand its Marketplace ecosystem through strategic acquisitions, including BullAware and Bullsheet.

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