Pepperstone CMO, Tony Gruebner, Resigns After 4 Years in the Position

Michelle Lim Kim 05 Aug 2024 94 views

Tony Gruebner concludes his tenure as CMO of Pepperstone, marked by various significant achievements such as the launch of an official YouTube channel and the creation of a trading application.

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In the latest forex broker news, forex broker Pepperstone announced the departure of its Chief Marketing Officer (CMO ), Tony Gruebner, after four impactful years. Gruebner described his time at Pepperstone as an incredible opportunity to lead a talented team and enhance the multi-asset brokerage's global image.

During his tenure, Gruebner achieved several important achievements. Most notably,he launched the YouTube channel forex broker Pepperstone, which features the popular show “Trade Off.” The show is now produced in four countries and three languages, becoming an important source of information for traders around the world. Gruebner also initiated high-profile sponsorship deals with the ATP Tour, Geelong Cats, Adelaide Strikers and South East Melbourne Phoenix.

Under his leadership, Pepperstone developed and launched trading applications in a partnership with TradingView. He also spearheaded three global brand campaigns with Saatchi & Saatchi NZ, one of which featuring tennis legend John McEnroe, which further strengthens Pepperstone's presence on the international stage.

Prior to his role at Pepperstone, Gruebner spent more than nine years at Sportsbet, where he held various executive positions, including Executive General Manager of Data Products and Executive General Manager of Analytics , Insights, and Modeling. He also worked as a Digital Strategy Consultant at Lyris London from 2010 to 2011.

Gruebner's role at Pepperstone, where he replaced Meagan Nies, marked a significant chapter in his professional journey, leaving a lasting legacy in the company's marketing strategy.

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